I always thought that only blogs in ping.sg would use misleading headings to attract readers. I was so wrong. I spotted this heading on the front page of yesterday’s The Straits Times, 29 Oct 2007. Yes, our national newspaper also has misleading headings.
NEW WORLD RECORD IN S’PORE
For a moment I thought our Singapore swimmers finally made it big and broke one of the world records. But after reading the first few sentence of the main article, I discovered that it was actually an American swimmer who rewrote her world record IN Singapore.
This is the first time I see a newspaper heading that emphasis on the country where the sporting world record is broken instead of the country that the record breaker is from.
Seriously, who cares where the record was broken anyway?




