Archive for July 2015

Epson L655 ink tank system printer

The Epson L-series printers is a popular printer among SOHOs and SME who value the high productivity and cost savings from the printers. Since the launch of the L-series in Singapore, it makes up 46% of the overall sales in FY14. Epson recently announced a new printer in the series, the L655. The top-of-the-line ink tank system printer is the flagship model for the L-series ink tank system printers, and also the world’s first duplex ink tank system printer.


The feature-rich L655 offers the world’s lowest cost in duplex printing. It is also the first L-Series model that allows users to print water and smudge-resistant black and white printouts, and lab-quality glossy photos when printing on photo media paper.

The L655 is the first ink tank printer to incorporate an advanced PrecisionCore technology printhead. Epson’s PrecisionCore is a new generation of printheads that allows the printer to achieve a maximum print resolution of 4800 x 1200 dpi and its variable size droplet technology (VSDT) allows the printhead to eject precise ink droplets in multiple sizes for great details and smooth gradations prints. The fast L655 is capable of very high ISO print speeds of up to 13.7 images per minute and a draft print speeds of up to 33 pages per minute.

The L655 ink tank system printer is available in Singapore at S$539.

McDonald’s SG50 Hello Kitty collectibles

Brace yourself. The McDonald’s Hello Kitty are back. And this time it will most likely be more crazy since it is a special SG50 edition. That means Singapore is going to be the only country in the world to get this edition.

There will be 6 Hello Kitty plush collectibles in this series. The 6 designs are Trishaw Uncle, SG50 Parade, McDonald’s crew, Orchid Lover, Durian Lover and Samsui Woman.



Online sales of the SG50 Hello Kitty Collector’s Set will begin on 20 July 2015 at 11am. Priced at $80, the set includes all 6 Individually packed SG50 Hello Kitty plush collectibles, 1 Limited edition Singapore landscape booklet (includes of 6 paper standees for each plushie,
6 Hello Kitty cards & 1 SG50 Flyer) and 6 Extra Value Meal vouchers worth $5 each.

McDonalds will start selling the plush collectibles individually in store from 27 July, 11am onwards. A new design will be released every Monday at 11am while stock last.

Trishaw Uncle Hello Kitty (From 27 Jul)
SG50 Parade Hello Kitty (From 3 Aug)
McDonald’s Crew Hello Kitty (From 6 Aug)
Orchid Lover Hello Kitty (From 10 Aug)
Durian Lover Hello Kitty (From 17 Aug)
Samsui Woman Hello Kitty (From 24 Aug)

The new Logitech

Logitech just launched a new brand image and identity recently, in line with their design centric product and transformation to a brand that is more than just PC peripherals.


Since 2013, Logitech has been working behind the scenes on reinventing the company, shaking things up culturally and through its product innovation. Its latest products are an outward expression of these changes, and moving forward Logitech is also bringing new life to its brand identity. Expect to see bold colours and simple designs from the company’s website, social media, on packaging and in-store displays over the coming year.

On top of a colorful and bold new look, will begin to see the name Logi on select products in existing categories. The Logi label will appear on newest product categories, and expect some twists and a few surprises in new categories. The first product group under the Logi label is the Logi Blok, a family of protective cases for iPad Air and iPad mini .

SanDisk Ships its Two Billionth microSD card as the Technology Marks its 10-year Anniversary

SanDisk announced recently that it has shipped more than two billion microSD cards since it started commercial shipment of the technology ten years ago. The company commemorates this milestone on the eve of Mobile World Congress Shanghai.

Invented by SanDisk in 2004, the microSD format was initially known as TransFlash. In 2005 SanDisk contributed the technology to the SD Card Association who renamed and released the final specifications for the microSD format on 13 July 2005. This format has become the most popular removable memory card in SanDisk’s history. Collectively, SanDisk’s two billion microSD cards could store an estimated 11,103 billion MB worth of memory or more than 100MB for every human on Earth. If you lined up two billion microSD cards end-to-end, they would extend 18,451 miles or three-quarters of the way around the world.

The first microSD cards featured capacities starting at 32MB. SanDisk’s latest microSD form factor card is a microSDXC that offers up to 200GB of capacity, a 6,250x increase in just 10 years. It took three years for CompactFlash cards to reach one million shipments. By contrast, over one million microSD cards were shipped in the first full quarter of availability. On average, SanDisk has shipped 6.34 microSD cards every second since the formal unveiling of the specifications.


The microSD format has also helped propel the smartphone market by giving both manufacturers and consumers greater flexibility and freedom. Approximately 75 percent of smartphone models on the market today contain microSD slots, according to data from Strategy Analytics.

Windows 10 Launch

We are getting closer to the Windows 10 launch on 29 July 2015.

As part of the launch, Microsoft will be having special events in cities around the world including Singapore, Sydney, Tokyo, Beijing, New Delhi, Dubai, Nairobi, Berlin, Johannesburg, Madrid, London, São Paulo, and New York City. The celebrations will offer hands-on opportunities, experiential demos, entertainment and opportunities to meet the Windows team.

In US, Canada and Puerto Rico, Microsoft will also kick off the launch of Windows 10 in more than 110 Microsoft Stores with in-store events designed to help customers upgrade to Windows 10. They will also be working closely with retailers to introduce programs to help people easily upgrade to Windows 10.

Microsoft will also be launching a year long initiative called Upgrade Your World to celebrate those who inspire and empower others. The company is partnering with 10 global and 100 local nonprofits to help them upgrade the world. A total $10 million cash investment will be made in support of their missions and to promote awareness of their causes.

Participating global nonprofits are CARE,, Keep a Child Alive, Malala Fund, Pencils of Promise, Save the Children, Special Olympics, The Global Poverty Project, and The Nature Conservancy. The 10th global nonprofit will be selected by popular votes from 29 July at