Ogilvy 360 Digital Influence – The Open Room

Ok, I must be the last person among the attendees to blog about this. Haha. Paiseh. Been super busy and no time to really sit down and write a good entry about this great event.
I was invited by Brian to the Ogilvy Centre for The Open Room networking event between bloggers and companies. This is the 2nd time I’ve been to Ogilvy office. I was there once back in Dec 07 for their Champagne and Strawberries Media Night. Still remember how cool the break out area is. Wanted to send my resume over after the event, but discovered that I don’t have any experience in PR. Haha
The Open Room was held at the same comfortable room. It was already crowded when I arrived. Companies like Nokia, Canon, Sony Playstation and Intel set up a small booth to demo their latest product. Love the new HD video cam by canon. Super small and light weight. Can I have it for my birthday? Pleaseeee… Haha.
John Bell, head of Ogilvy PR’s global 360° Digital Influence and board member of the Word of Mouth Marketing Association (WOMMA), gave us a short introduction on Ogilvy’s Digital Influence and their Blogger Outreach Code of Ethics. It’s a great policy. Hope that all PR company will do something similar when engaging the bloggers.
After the speech, it was networking session. I have the pleasure to speak to the marketing manager of several large MNC. It was a fruitful event. I did play around with the demo products. But I guess the focus wasn’t on the products, but more on the networking event. Looking forward to be invited to events by these companies where the focus will be more on their products.
Many thanks to Tania and Brian for the invite. Had a great evening. Looking forward to more events by The Open Room.

2 comments

  1. Hey dk, it was great having you at the event and happy to hear that you had fun. There will be more Open Room events down the road and you can bet we’ll send invites your way for sure!
    While I may not be able to score you a birthday present, how about a review unit to play with for a week or so?
    Tania’s last blog post..Corporate Blogging. Ready? Set? GO!

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