Heineken Social Christmas Tree

Heineken has created a Christmas tree powered by social media at Clarke Quay. The 11m high Heineken Social Christmas Tree is made up of 48 LCD screens and designed to broadcast Christmas greetings exchanged on Facebook.

From now till 26 December, visit the Facebook App at socialtree.sg to send a festive greetings to your Facebook friends. You can see the creation come to life in a digital video showcase on the actual tree sculpture.
A video recording of the broadcast will be send to you and shared with your friends on Facebook as well.

Merry Christmas. And remember, Drink Responsibly.

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