National Do-Not-Call Registry to start on 2 January 2014

The national Do-Not-Call registry will be launched on 2 January 2014 for people to list their numbers if they do not wish to receive phone calls, SMS/MMS or faxes from telemarketers. Marketing message send via instant messaging apps like WhatsApp and Line to the numbers on the registry will also be prohibited.
Under the new ruling, Telemarketers must check against the registry before making a sales pitch. Telemarketers who defy the new rule face a maximum $10,000 fine if the consumer lodge a complaint to the newly formed Personal Data Protection Commission.
Consumers can start registering for the registry from 2 December 2013 onwards. To register for no voice call, SMS/MMS and fax messages, just SMS “DNC” to 78772. Consumer can also send an SMS to 78773 to choose to block calls only. Alternatively, they can call 1800 248 0772 or visit www.dnc.gov.sg.
DNC registration is free and does not expire. Consumer can deregister from the list anytime although I don’t see the reason why anyone would want to do that.
Will you be registering for the Do-Not-Cll registry? Do you think this measure is effective?

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